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VRNow

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Branding, social graphics, event collateral & signage, website design

One of the most enjoyable projects we take on here at Alla Designs is the branding, marketing and launching of a new business venture. VRNow, a division of the Omnititan Group in Townsville, offer clients the opportunity to “Experience The Future” by hiring their virtual reality gaming equipment for private or corporate events.

The journey from conception to launch with VRNow involved the development of a logo and branding depicting the advanced technology involved as well as the futuristic, exciting and dynamic user experience. The client advised he required the logo to link well with, and indeed in some instances, sit along side the existing parent company logo, while depicting a sense of excitement and escapism sought by the youthful gamer target market.

Inspiration for the colours used came from images of the solar system, together with a combination of simplified graphics including a star style light burst and stylised headset shape. All clearly signifying to the demanding gamer market that the experience will cutting edge and will completely take hold of their senses.

Once the client was completely satisfied with the logo we set to work on a range of marketing collateral, both print and digital. In particular with the business cards, the client’s brief was simply – don’t hold back, I want cards that impress.  Printing onto thick 450+ artboard with velvet finish laminate plus scodix raised spot gloss, one of the latest finishing process available, we were able to obtain a stunning 3D effect for the logo which was spot on brand.

 

VRNow main logo

VRNow brand colours

VRNow secondary logo

VRNow Business Cards

VRNow Business Cards

VRNow bumper sticker

>> Bumper sticker

VRNow a-frame poster

>> This is the design of one of the sides for an A-frame sign for Magneticon event

VRNow DL flyer - event offers

>> DL flyer with offers for Magneticon event

VRNow Facebook Ads

>> Facebook ad and post for Magneticon Event

VRNow temp website & banner

>> Temporary website (design only) and pull-up banner, designed for event pre-logo launch

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PROJECTS & INSPIRATION

Hello everyone, I admit it has been a long time be Hello everyone, I admit it has been a long time between posts but we are still here working away on important and meaningful projects for our clients (which we really should share). 

Keeping it real today with a prompt from James Clear. Showing up with a 'hello' post, which is small but still progress after all. Good feelings and a happy Friday people.

#jamesclearquote #happyfriday #smallprogress #alladesigns #graphicdesigntownsville
INSPIRATION // I am a sucker for these colours. I INSPIRATION // I am a sucker for these colours. I wish these trees could grow in the tropics.

#colourinspo #moyostudio #colorinspiration #branddesigner #natureinspired #alladesigns #townsvillegraphicdesigner
“A good listener is one who helps us overhear ou “A good listener is one who helps us overhear ourselves.” Poet Yahia Lababidi on the power of listening (thanks to newsletter by James Clear).
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Hello and happy Friday. Just a little quote that made me think. Goes both ways, as a friend, as a parent. As a designer I listen to my insightful clients, together we discover a meaningful and true visual brand.
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Beautiful textured photo by Annie Spratt on unsplash.
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#brandidentity #branddesign #branddesigner #doitfortheprocess #collaboration #brandstrategy #graphicdesign #townsvilledesigner #graphicdesigntownsville #inspiration #alladesigns
It’s always a joy to see your work in action. Th It’s always a joy to see your work in action. These fresh beautiful eggs (which made a yum batch of brownies) are from suncroft_goats_and_eggs. These guys are very hands on, in-house printing, cutting and applying the labels (which we designed) to each carton. They’ve recently setup their own website, in-light of the current situation we face, so you can now head to www.suncroft.com.au to order your eggs and goat meat. 
#alladesigns #branding #eggcartondesign #graphicdesigntownsville
Just wow, inspiring art and a feeling of calm. Thi Just wow, inspiring art and a feeling of calm. This is layered laser cut paper art by rogan_brown_ 
#coralreef #papersculpture #inspiration #artislife🎨

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