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Harmony Wellness Coaching

August 27, 2019

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branding, digital design

Harmony Wellness Coaching is a soon to be released consultancy, providing support and accountability to clients wanting to reach their personal health and wellbeing goals. Brenda, an Integrative Nutritional Health Coach is the epitome of the brand – vibrant, grounded and fun – and with this we need for colour! No grey or beige required. The pattern and colours inspired by the calathea lancifolia plant variety with a combination of deep purples and fresh green shades, tied together with a warm gold. The brand elements include a number of arrangements to allow for flexibility and growth as this business takes shape, starting with digital design for social media platforms.

WHAT BRENDA HAS TO SAY ABOUT WORKING WITH US:

Allison from Alla Designs is truly amazing at her work. She has a way of intuitively knowing what you are looking for in your designs. I love her ability to capture the colors of nature and bring them into the design as this picture shows. I love working with you Allison and look forward to seeing where my new logos and designs take me. Thank you

– Brenda Hamilton, Harmony Wellness Coaching

Harmony Wellness Coaching logo

colours for harmony wellness coaching brand

pattern and alternate logo

alternate logos

graphics and photography for social media

facebook mockup

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Annandale Hair Design

August 1, 2018

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Logo refresh, branding, stationery, signage, social graphics

Annandale Hair Design has been delighting their Townsville customers for many years now. Kerin came to us for a logo refresh for her successful hair salon brand, which we knew had to be clean and chic to represent their business and the wide range of clientele who visit the salon. Black and white with a modern sans serif type face, focusing on simple shapes to make up the ‘A’ in Annandale.

With the new visual identity in play, we built the new look through the design of Facebook graphics, appointment cards, reward cards and gift voucher. A new pull-up banner was designed and produced so that the AHD team could use it as a backdrop for social media photos of their creations. We also organised the installation of the replacement door sign for her salon.

WHAT KERIN HAS TO SAY ABOUT WORKING WITH US:

Thanks Allison. We love our new logo and everything freshened up. So many compliments!

Kerin Boyes, Annandale Hair Design

 

Annandale Hair Design Logo

Annandale Hair Design Door Logo

Annandale Hair Design Cards

Annandale Hair Design Gift Voucher

Annandale Hair Design Pull-up banner

Annandale Hair Design Facebook Graphics

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Does your brand need a refresh?
If you’re ready to take your small business to the next level, we’d love to work with you to craft a cohesive, effective visual experience that serves your business!


Want to know more? Contact us!

 

Connected Words

July 18, 2018

Connected Words business cards

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branding, business card design and print

Connected Words is a warm and welcoming editing, publishing and writing business located in Townsville, North Queensland. Powered by Alison Rogers, a professional librarian and experienced writer with deep connections within the local community, you can expect a collaboration that will bring your artistic works to life. We worked closely with Alison to create an authentic identity and branding, representing the collaborative and creative partnership between an editor and their client. A full branding package was developed, included additional design elements so that Alison could manage her own social media graphics, and we designed and printed her business cards too.

WHAT ALISON HAS TO SAY ABOUT WORKING WITH US:

Allison understood my vision perfectly, and she helped me focus on the people I wanted to reach with my editing business Connected Words. She created a concept that feels sophisticated and timeless, evoking the natural environment. The entwined koru represents the collaborative and creative partnership of editor and writer, and also reminds me of the partnership Allison established between designer and client. I wanted to work with a local designer In my first business venture. I trusted Allison to create the perfect concept for my business, and she did. I’m proud to hand out these business cards.

– Alison Rogers, Connected Words

Connected Words main logo

Connected Words brand colours

Connected Words secondary logo

Connected Words branding

Connected Words brand patterns

Connected Words business cards

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VRNow

July 18, 2018

VRNow Business Cards

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Branding, social graphics, event collateral & signage, website design

One of the most enjoyable projects we take on here at Alla Designs is the branding, marketing and launching of a new business venture. VRNow, a division of the Omnititan Group in Townsville, offer clients the opportunity to “Experience The Future” by hiring their virtual reality gaming equipment for private or corporate events.

The journey from conception to launch with VRNow involved the development of a logo and branding depicting the advanced technology involved as well as the futuristic, exciting and dynamic user experience. The client advised he required the logo to link well with, and indeed in some instances, sit along side the existing parent company logo, while depicting a sense of excitement and escapism sought by the youthful gamer target market.

Inspiration for the colours used came from images of the solar system, together with a combination of simplified graphics including a star style light burst and stylised headset shape. All clearly signifying to the demanding gamer market that the experience will cutting edge and will completely take hold of their senses.

Once the client was completely satisfied with the logo we set to work on a range of marketing collateral, both print and digital. In particular with the business cards, the client’s brief was simply – don’t hold back, I want cards that impress.  Printing onto thick 450+ artboard with velvet finish laminate plus scodix raised spot gloss, one of the latest finishing process available, we were able to obtain a stunning 3D effect for the logo which was spot on brand.

 

VRNow main logo

VRNow brand colours

VRNow secondary logo

VRNow Business Cards

VRNow Business Cards

VRNow bumper sticker

>> Bumper sticker

VRNow a-frame poster

>> This is the design of one of the sides for an A-frame sign for Magneticon event

VRNow DL flyer - event offers

>> DL flyer with offers for Magneticon event

VRNow Facebook Ads

>> Facebook ad and post for Magneticon Event

VRNow temp website & banner

>> Temporary website (design only) and pull-up banner, designed for event pre-logo launch

Big Norm’s Cleaning Products

June 27, 2018

Big Norm's branding feature

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Brand Development

Big Norm is a character developed for a new range of truck cleaning products which will initially be hitting retail shelves in stores throughout regional NSW. Our Sydney based client Norman, asked us to create a character, or as he preferred, “personality” for his brand to depict an experienced & credible, hardworking truck operator that his target market would relate to. Further, being a 100% Australian owned company, Norm’s  brief called for a solid retro look, utilising bright colours to create an old school Aussie feel, with the primary aim of grabbing the attention of the customer at point of sale.

We have been thrilled to have been involved in the project since it’s inception, with packaging, signage, website & socials,  advertising &  marketing collateral all to follow, as retail and supply chain plans grow close to being finalised.

Big Norm's magazine mockup

Big Norm's logo

 

 

 

Big Norms Colours

Big Norm's product mockupBig Norm's social mockup

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PROJECTS & INSPIRATION

I felt it and so I sketched it. Perfectly imperfec I felt it and so I sketched it. Perfectly imperfect and  I N S P I R E D

#inspired #handdrawn #typography #alladesigns #graphicdesigner #process #smallbusinesstownsville
I found this little diamond on the coffee table an I found this little diamond on the coffee table and so I thought I’d frame it and share. Not my work, but an illustration of a character by my talented, inspired daughter Miss 14. Hope she doesn't kill me.

#charactercreation #inspiration #illustration #mylittleartist
We are hugging our kids a little tighter this morn We are hugging our kids a little tighter this morning as we send them off to school knowing they will be safe. Sending love to those families touched by the tragedy in Texas. Enough is enough.
Working on a handmade custom project to compliment Working on a handmade custom project to compliment some pretty special business cards on their way.

#alladesigns #graphicdesign #customdesign #packagingmockup #alittlecraftneverhurtanyone #townsvillesmallbusiness
Thank you Canva for this little award, acknowledge Thank you Canva for this little award, acknowledgement for creating 50 documents for my clients 😁.

I don’t design in Canva as I use Adobe software, but a fair few of my regular clients use Canva for social posts (or alike) as it is cost effective and easy to use. I’m happy to design brand graphics and/or create templates that they can use within Canva. Anything to make their lives easier, keep brand consistency and support their business.

#alladesigns #branddesigner #brandconsistency #makinglifeeasier #townsvillesmallbusiness #supportlocaltownsville #loyalcustomers

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Australian Graphic Design Association Member

Australian Graphic Design Association Member logo

Squarespace Circle Member

Squarespace Circle Member logo

We at Alla Designs wish to acknowledge the Wulgurukaba and the Bindal people as the Traditional Owners of the lands across the Townsville region, from which we are based. We extend this respect to all First Nations people, including Elders past, present and emerging and acknowledge that sovereignty was never ceded.

© ALLA DESIGNS 2020. ALL RIGHTS RESERVED. TOWNSVILLE GRAPHIC DESIGN STUDIO. PRIVACY.